it’s about us is all about helping those who have been affected by cancer. Every person’s cancer journey is unique and trying to leave a legacy of memories during a difficult time may be too overwhelming.

We developed a digital scrapbook for you to customise and create something relevant and meaningful. Providing inspiration through simple, personalised template style pages will allow you to capture your memories, emotions and feelings, through text and photos within a supported framework.

We’re trying to make things that little bit easier and hope to make a difference to people who really need it. Our aim is to help you, your family and friends create a way to capture and treasure precious memories.


it’s about us is a not-for-profit company based in Sydney, Australia. We work with a number of health care professionals. These include: Breast Care Navigators, Clinical Psychologists, Grief and Bereavement Counselors, Marketing and PR experts, Creative Directors and Cancer Patient focus groups.

Thanks to the generosity of our supporters and partners we have been able to raise the necessary funds needed to bring this project to life. If you would like to contribute to our cause please contact us at



We are running free "Writing as Therapy Workshops" for anyone affected by Cancer. These run over a 5 week period online. Each week, in a small supportive environment, you will learn about how to use the software, writing strategies and tips as well as hear presentations from a number of professionals in the cancer space. These include, a Psychologist, Dietician, Sleep Coach, Exercise Physiologist and patients.




it’s about us was the vision of Associate Professor Gavin Marx. This project was inspired by his patients’ courage, wisdom, insights and clarity of what truly is important and meaningful. Jo Marx has worked in marketing and advertising for many years and wanted to use those skills to help provide a beneficial and meaningful tool for cancer patients. Desray Maltz was diagnosed with DCIS in 2013. Understanding the lack of a resource like it’s about us being available, she joined the team to help make it happen.


There is an increase in people being diagnosed with cancer, too many with young families. Being a mum with young children I can't imagine how difficult this must be. it’s about us is a way to reach out to those going through a very challenging time. Working part time as a strategic planner, the rest of my time is spent developing it's about us and looking after my very special family. I love travelling, dabbling in interior design and taking infinite photographs.


A/Prof Gavin Marx is a medical oncologist practicing at the Sydney Adventist Hospital (SAN). He is also a visiting oncologist at the Northern Cancer Institute Frenchs Forest. He is the director of the SAN Clinical Trials Unit and Clinical Director of the SAN Integrated Cancer Centre, and an Associate Professor at the University of Sydney. It has been a privilege to work with my patients at such a pivotal time in their lives. It is my wish that it's about us provides a valuable instrument for communication and connection between patients and their families.


After working at various schools across Sydney as a primary and special needs teacher, I recently chose to focus my energies on caring for my three young children. I volunteer at their school and enjoy cooking, a good cup of coffee and spending time with family and friends. Working on it’s about us has given me the opportunity of meeting some very inspirational people. It has been a truly humbling and rewarding experience. My hope is that it’s about us will touch the lives of people and families affected by cancer.


it’s about us is a digital, template style book that can be personalised to suit your needs. We provide you with a free digital version which can be printed at home (slight watermark is visible) or a beautifully printed book through our print partner Momento Photo Books.

Think of it as a digital scrapbook capturing YOU, those around you, your journey, feelings and emotions. You can use photographs, quotes, thoughts and stories, include keepsakes and other important treasures.

Family and friends can contribute too. Create a legacy, a collection of memories that can be treasured forever.


Listen to 2GB's Susie Eleman talking to Dr Gavin Marx about it's about us - our new cancer support tool.


Create an it's about us photo book in minutes following these simple steps:

1. Download and install the free Momento Mac or Windows software
2. Start your it's about us photo book by clicking 'Photo Books' and then the it's about us button
3. Use the it's about us embellishment pack in your photo book
4. Upload and order your book via the Momento website
5. Your discount will be applied at checkout

Momento Photo Books is contributing to this project by offering a 50% discount (excluding delivery costs) on it's about us books. To qualify for this discount, please ensure that you start your project using the it's about us quickbook button in the start up screen of the Momento software, and use the it's about us embellishment pack in your design.

You can edit this quickbook by adding or removing as many photos, embellishments and pages as you like, but the finished project must contain more art from the it's about us embellishment pack than from any other embellishment pack.

Our helpful tutorial below guides you through all the necessary steps to starting your it's about us photo book:


Download our Hints & Tips Guide for more information on how to create your it's about us book.


All it's about us users will receive 50% off the RRP (excluding delivery costs) thanks to the support of Momento Photo Books. To qualify for this discount, please ensure that you start your project using the it's about us quickbook button when the Momento software has loaded, and use the it's about us embellishment pack in your design. Simply refer to our Quick-Step Guide section of our website for easy-to-follow instructions.

Make a start on your very own it’s about us journey today.




Give someone you love an it's about us gift voucher. You can nominate an amount and the person who receives it can put it towards creating a beautiful keepsake. Momento Photo Books gift vouchers can be used towards the purchase of a book and delivery costs.

The voucher will be delivered via email in PDF format.

Select an amount: